CBD Labeling Accuracy
Oh, the Mad Men days - advertisements that condoned cigarettes as the harbinger for health; brochures promising that a pair of underwear would make a woman find lasting love.
Thankfully, nobody makes claims as outrageous as those anymore, but there are still plenty of falsities out there.
It’s getting harder for dishonest CBD companies to conceal the truth, but plenty of fraudulent, disreputable businesses remain on the market. We’re here to set the record straight and help our customers choose the best, highest-quality CBD for their needs. That means shining a light on what those fraudulent companies want to conceal.
The Food and Drug Administration (FDA) selected products for testing based on manufacturers or sellers whom they considered to be uncredible or dishonest in their claims.
The agency examined products manufactured by companies that make unsubstantiated health claims.
Upon their selection of 147 products claiming to contain CBD, the FDA conducted initial laboratory tests on 78 samples. The process took about four years to complete, running from 2014 - 2018, after which the agency tested the remaining products.
Unfortunately, test results validated the FDA’s suspicions that many companies are selling mislabeled, sub-par products that do not contain the alleged amount of CBD. That probably comes as no surprise, especially if you’ve shopped around or purchased CBD before.
Here were the most damning results:
- Of the 102 products claiming to contain a specific amount of CBD, only 45% “contained CBD within 20% of the amount indicated.”
- 49% contained THC or THCA with no indication of this on the label.
- 88% contained cannabinoids, though only 86% claimed to contain CBD.
The FDA also tested 31 CBD products for potential contamination with toxic heavy metals. Although none of the tested samples contained dangerous concentrations of substances like arsenic and lead, their CBD and THC contents were consistently mislabeled.
Now you might be thinking, wait - why is it bad for products to contain more CBD than their packaging claims, or for products to contain CBD when their label says they don’t? Isn’t it good to have a little more of something than you’d expect?
Our response is a resounding NO. It’s irresponsible and dangerous to make false claims about CBD products, and it works both ways. It’s dangerous to claim that your product contains more CBD than it actually does, and it’s dangerous to claim that your product has little or no CBD when it actually does.
Like any other substance you put in your body, CBD has the potential to interact with certain medications, foods, and medical devices. Customers must know exactly how much CBD they’re putting in their bodies. An excessive or inadequate amount of CBD could lead to serious physical and mental consequences. If you want to be safe, focus on CBD label accuracy.
Cracking Down on Inaccuracy
The FDA has infamously taken action in recent years against dozens of CBD companies and their deceitful claims. They’ve sent letters to companies who marketed new, unapproved, and misbranded drugs in violation of the Federal Food, Drug & Cosmetic Act.
Among other things, those companies sold CBD products as dietary supplements, marketed products as a treatment for certain diseases or conditions, and added CBD to human or animal foods.
One CBD company, NeuroXPF, even claimed that their products can treat COVID-19. When coronavirus cases mushroomed in March 2019, the company tweeted, “Your best defense against the COVID-19 blitz starts with a strong immune system. It’s what protects your body from the everyday attacks of bacteria, viruses, parasites and a host of other nasties.”
That’s true, but CBD does not treat coronavirus. It’s irresponsible for companies to hop on the bandwagon and market their products by exploiting the panic caused by a pandemic.
NeuroXPF’s claims didn’t last long before the FDA sent them a warning. “The FDA has determined that your website offers cannabidiol (CBD) products for sale in the United States and that these products are intended to mitigate, prevent, treat, diagnose or cure COVID-19,” agency officials wrote in the March 31 warning letter.
So far in 2021, the agency has sent warning letters to two CBD companies, Cannafy in Arizona and Evolved Ayurvedic Discoveries Inc. in California. The FDA requests a response from each company within 15 working days stating how they will address the issue or providing their reasoning as to why they think they are not in violation of the law.
They warn that legal action, including product seizure and/or injunction, could occur if a company fails to correct or adequately address its violations.
If companies take appropriate actions in response to their warning letters, the FDA said their website list will be “updated to indicate that your firm has taken appropriate corrective action.”
They’ll still be on the list, though - the list with their name and business information for the world to see.
It’s a humiliating punishment for false advertising, but it’s an effective way to combat the pervasive untrustworthiness in the CBD industry.
CBD Labeling Requirements
The FDA’s Warning Letters and Test Results list is one you definitely don’t want to be on. If you are, you can say goodbye to your credibility - and your business.
At Medsana, we take extensive measures to avoid that outcome. We work hard to be in compliance with federal and state regulations regarding the sale of our CBD products.
We know we have some of the highest-quality CBD on the market, so we’re not going to do anything to compromise our goal of getting our product out there. Here are some of the measures that we and other reputable CBD companies take to ensure credibility and quality:
- Not making claims that our CBD will treat or prevent disease - Although some research has been done, we’ll need much more, plus validation from the federal government, before we or any other CBD company can make this claim.
- Properly displaying information on the product label - Basic information required of a proper label includes the brand name, ingredient declaration, disclosure of material facts (expiration date, manufacturing date, batch code, etc.), serving dose, product identity (Relaxed Sleep, Enhanced Energy, etc.), net quantity of contents, warning/caution statement, and name and location of business.
- Complying with the Poison Prevention Packaging Act of 1970 - This law requires certain types of products to be contained in child-resistant packaging.
Here’s the breakdown for CBD label accuracy:
1. Product Identity
Product identity is not the brand name. It describes what the product is or does. For example, the product identity for the item above is “CBD Relaxed Sleep.”
2. Net quantity of contents
Okay, so now we know what the product is, but how much is in there? The net quantity of contents is the total amount of product minus the container or packaging. The label also needs to state the amount of active CBD per serving, as well as the recommended serving size.
3. Ingredient declaration
Everything that is in the bottle should be listed clearly on the label. That includes any additives, blends, and carrier oils. For example, in our CBD Relaxed Sleep Gel Caps, we include Valerian root and lavender for relaxation. You’ll find those ingredients listed clearly on the “Supplement Facts” portion of the label.
4. Disclosure of material facts
These are some of the most important things to know when buying any product, especially food or other perishable items. Material facts include the expiration date, manufacturing and batch codes, and whether the product is full-spectrum, broad-spectrum, or isolate.
5. Transparency statements
It’s important to adhere to federal regulations regarding the manufacture and sale of hemp products, so we include a short disclosure statement on the back of the label. It reads: “Representations regarding the safety and effectiveness of Medsana products have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, prevent, treat, or cure any disease. Consult your physician prior to use if you are pregnant, nursing or using other medications.”
6. Name and location of business
Customers should easily find the businesses’ contact information on the product label. The name and address must be included on both the inner and outer packaging. Some CBD companies even use QR codes that customers can scan for more information.
Choose a Product With CBD Labeling Accuracy
Too many CBD companies are only looking to cash in. When you’re focused on profit instead of quality, you tend to have short-term goals for short-term rewards.
Medsana is different. We’re here for the long haul, and we’re not interested in cheap gimmicks, faulty products, and misleading claims. We’re driven by science and will never make a claim that we can’t back up with research and data.
Choose a different path - choose Medsana for real health and wellness CBD.